Apr 15, 2016

"I think the simpler truth is that Mackelmore and Ryan Lewis caught a pop music wave - no, scratch that, a pop music tsunami - and then as almost all pop waves do, it crashed. People moved onto the next pop wave. The Heist was simply a historical anomaly in terms of statistics, and This Unruly Mess is probably more indicative of the size of their true core audience, the ones who were likely on board before "Thrift Shop" and were going to buy the album regardless of singles about white privilege or not."

I pretty much agree with this