Jan 17, 2016

Noisey: You’ve accomplished a lot in the last year, but I think it's best if we start with If You’re Reading This It’s Too Late which you produced a majority of. What did you and Drake have in mind when you started working on it?
Boi-1da: Me and Drake always work on stuff, but this time around I really wanted to get more involved. We were together hand in hand for most of it. I was on tour with them, the Drake and Lil Wayne tour. Then I just ended up getting more and more involved and ended up doing eight songs on the album. It was a great experience, great album.

What are some of the things that you’ve did for that album that you’re applying to Views from the 6?
Just bringing that same energy that I always bring. Those moments that everyone loves. The huge 100 bar “6PM in Toronto” moments, “Energy,” “10 Bands,” “Up All Night.” Those are the moments that I always come with and that's basically what I’m trying to bring to the table.

You don’t have a signature sound, but I think it’s fair to say when you and Drake work together the sounds are very sparse and cold at times—especially with IYRTITL—but stillhave those punchy drums that land on the ears immediately. What are the production changes you’re going to introduce with Views?
You know, just a new swing of things. Just thinking outside the box with my production. Trying to bring something interesting. I feel a lot of people in rap music are doing the same stuff, so with my production right now, I’m just basically trying to do something a little outside the box and to take it back to where I came from originally.

What excites you as a producer?
Great music. I’m a hip-hop head, it comes first for me. I love rap. I love music in general, but rap is my thing. and that’s what excites me really, that’s why I love working with Drake. He does everything across the board, but he’s also a rapper's rapper. People always forget and he kindly reminds people. I’m just a huge fan of rap.

http://noisey.vice.com/en_ca/blog/b...-friends-interview?utm_source=noiseytwitterca

 

Jan 17, 2016

Lol early af

 

Jan 17, 2016

https://forum.sectioneighty.com/boi-1da-talks-iyrt-views-with-noisey.t50375/