Eminem Eminem Signs GRIP To Shady Records

Started by froboy6942, Jul 2, 2021, in Eminem Add to Reading List

  1. froboy6942
    Posts: 3,906
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    Location: Michigan

    Jul 2, 2021
    SHADY RECORDS SIGNS ATLANTA’S GRIP & RELEASES HIS LABEL DEBUT TRACK “GUTTER”
    Listen to “Gutter” on streaming services here and read the full story below.

    Shady Records and Eminem took to social media today to announce GRIP as the newest addition to the label’s roster He’s been called “Atlanta’s Next Great Storyteller” and has already garnered tremendous buzz and acclaim, starting with his 2017 breakout project Porch. The next project, 2019’s Snubhouse kept the momentum building, and he quickly followed up with two more projects in 2020: Halo and PROBOSCIDEA. Grip’s building buzz and lyrical prowess caught the ear of Eminem manager and Shady Records’ President Paul Rosenberg, who then brought it to Eminem. The two quickly linked with GRIP and added him to the label. GRIP is currently working on his debut album for Shady, coming later this year.

    “Gutter” is GRIP’s debut track on Shady Records, and showcases an artist who can rap with the best in the game with a label boasting the likes of Westside Boogie plus recent Shady alumni, Griselda’s Westside Gunn and Conway the Machine. Label President Paul Rosenberg says, “Grip is the type of artist that brings you into his world and expresses himself through a complete composed body of work. If true album artists in this era are a rare breed- then Grip is a unicorn! We’re excited for him to join the Shady Records family”

    GRIP adds, “It was one of those full circle moments because I grew up on Eminem so to have him reach out and let me know how dope my s--- is was so cool. Excited to partner with Shady/Interscope and get the music out on a larger platform.” GRIP’s upcoming LP will serve as a breathtaking introduction to those just learning about the emcee and a reminder for existing fans that the musician doesn’t fit a cookie cutter sound…which is just the way he likes it.

    Look out for the official music video for “Gutter” Friday, July 2nd at Noon EST and stay tuned for more on his forthcoming projects via Shady Records.

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    https://shadyrecords.com/2021/07/01...s-grip-releases-his-label-debut-track-gutter/

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    Mar 28, 2024
  2. Z Gangsta
    Posts: 7,521
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    Z Gangsta aka Music Anniversary Enjoyer

    Jul 2, 2021
    So Shady Records is finally getting a grip of things?
     
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    Mar 28, 2024
  3. icecube
    Posts: 9,506
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    icecube West Coast is the Best Coast

    Jul 2, 2021
    Seems strange to still be building Shady Records. Feels like it's just dead in the water now.
     
    Last edited: Jul 2, 2021
    Mar 28, 2024
  4. Dark Horse
    Posts: 466
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    Joined: Feb 6, 2016

    Dark Horse John 3:16

    Jul 2, 2021
    yall sleepin on this dude his catalog is nice
    https://www.straysocietymusic.com/music-1
     
    #4
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  5. WindowPane
    Posts: 580
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    WindowPane You'll never ketchup..

    Jul 2, 2021
    RIP Grip. Why would anyone sign to SR at this point lmao.
     
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  6. Z Gangsta
    Posts: 7,521
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    Z Gangsta aka Music Anniversary Enjoyer

    Jul 2, 2021
    It is dead water but they are still walking on it
     
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    Mar 28, 2024
  7. CSA
    Posts: 7,761
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    CSA Architect

    Jul 2, 2021
    Enough of that Shady records sucks bs. As long as the artist wants to drop and create Shady is down with it. Stop blaming the non creativeness of SH on Shady. How would you explain what Yela released through out the years ? Didn't he deliver things as he wanted after Radioactive ? If anything, signing with Shady means you get to have Em on your side musically and maybe even personally which is a dream come true for most of the rappers.

    As for Grip, I have no idea who he is but thanks to Em sharing a pic of him, I know he exists and had a song released on Shady. And probably I'm gonna check it out. Imagine how many people just saw him and heard of him because he is signed to Shady. That alone is a great business move for a rapper.
     
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  8. John Connor
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    John Connor RECOVERY 2 - soon!

    Jul 2, 2021
    RIP Shady Records
     
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  9. thecanibus
    Posts: 1,542
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    thecanibus Updated by Slyk bc I was wishing death on someone

    Jul 2, 2021
    Stat Quo is the only Atlanta Shady artist for me.
     
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  10. Marsh
    Posts: 27,047
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    Marsh Nobody told you that I'm loco, ese?

    Jul 2, 2021
    It's just one song so far, but I don't like it
     
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  11. shady389
    Posts: 1,513
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    Jul 2, 2021
    ^This. People may not think it but Shady helped blow up Griselda Records and make those guys famous. People were not checking for them prior to signing with Shady.
     
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  12. Revtone
    Posts: 295
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    Revtone Man of Culture

    Jul 2, 2021
    Its dead since he signed Bobby Creekwater, smh.
     
    Mar 28, 2024
  13. hargydon
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    hargydon No investigation, no right to speak

    Jul 2, 2021
    [​IMG]
     
    Mar 28, 2024
  14. shady389
    Posts: 1,513
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    Jul 2, 2021
    Troll all you want. Griselda had a strong underground buzz but were not known nationally until Em signed them.
    Wait, aren't you the same dude that thinks MMLP2 is better that MTBMB Deluxe? Lmao
     
    #14
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  15. Detroit24
    Posts: 7,117
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    Joined: Feb 15, 2011

    Jul 2, 2021
    Good for GRIP to get some publicity...never heard of this guy...will check it out....I expect 1 album if he’s lucky and gone to independent route...hopefully he gets Eminem features and production...

    song is aight at best for me
     
    Mar 28, 2024
  16. Z Gangsta
    Posts: 7,521
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    Z Gangsta aka Music Anniversary Enjoyer

    Jul 2, 2021
    If we are to trust Grip, there will be an Em feature on his album
     
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  17. Marsh
    Posts: 27,047
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    Marsh Nobody told you that I'm loco, ese?

    Jul 2, 2021
    Yeah, he told Em Italia on IG
     
    #17
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  18. Marsh
    Posts: 27,047
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    Marsh Nobody told you that I'm loco, ese?

    Jul 2, 2021
    I really wish he would focus on his own stuff and BME instead and leave this for when he retires.

    Em and Paul just won't learn
     
    Last edited: Jul 12, 2021
    #18
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  19. hargydon
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    hargydon No investigation, no right to speak

    Jul 2, 2021
    You sure walked back your original statement of:

    “People may not think it but Shady helped blow up Griselda Records and make those guys famous. People were not checking for them prior to signing with Shady.”

    What metric does “known nationally” even adhere too?

    & no, I posted a poll showing thousands of people voting for their preferred album & they chose MMLP2.
     
    #19
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  20. shady389
    Posts: 1,513
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    Jul 2, 2021
    Well a strong "underground buzz" usually refers to the local level i.e. an artist's city or region. Singing to Shady put Griselda on the National (United States) and International (the world) stage.
     
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